In reality it's not that hard to put up a website, anybody can pretty much do it. The fundamentals are easy, and there are lots of great books and tutorials.

If you look around the web you will see lots of sites, some developed by professionals, and some I call "nephew sites", which are sites put up by someone's nephew or next-door neighbor or cousin who owns a computer.

Don't get me wrong, I'm someone's nephew too. The difference is the background and experience in web design, web development, usability, and content creation that I bring to the table. I have worked on somewhere around 150 websites in the entertainment, financial, editorial and e-commerce fields.

Sites I create follow a special methodology that I have found lead to great sites that are relatively painless to create for both me and the client as explained in the web design section.

In addition to the simple creation of the site, I am experienced in strategies to driving traffic to big and small sites, cost effectively marketing and maintaining sites, implementing advertising strategies and adding enhanced functionality and features. These are discussed in the web development section.

If you already have a site, and are looking to improve it a heuristic usability evaluation may be exactly what you are loolin for. Heuristic evaluations look at the site goals, user groups and the tasks they complete and produces an actionable document with ways to improve the user experience.

Happy users spend more, stay longer and refer people to your site.