New York Life
April 2001 - present
Application Engineer (Usability Lead)
As the liaison between internal and external business areas, I am responsible for translating the New York Life brand to make current web applications and existing sites more usable, and to apply my human factors and web experience to new project development.
- Wireframe and prototype applications and websites
- Facilitate user testing and card sorting exercises
- Develop taxonomies and information architecture strategies
- Visioneer new and revised products and sites
- Perform heuristic evaluations (expert reviews) of existing sites/applications
- Research and produce usability reports and video montages based on test findings
- Give presentations to large groups on user centric strategies and usability findings
- Promote and evangelize usability throughout the organization
- Lead and mentor usability teams
- Develop user guides and documentation
Uproar.com
June 2000 - Nov 2000
Program Manager/Game Developer
In conjunction with Pearson Television and other partners I was in charge of developing the creative and strategic direction of games, promotions, and online community. In particular I was responsible for developing the television property "To Tell the Truth" for an online market to coincide with the TV launch.
Additionally, I developed profit and loss documentation and recommendations to retire or enhance web properties.
Senior Art Director
Mar 1998 - Jun 2000
Responsibilities included the development and design the online version of television properties including Family Feud, 100% and other multi-player and single player games. And service partner relationships with companies including CNN, CBS, Yahoo, People magazine, and Pearson Television.
I also managed the creative staff and interfaced with development teams in the United States, the United Kingdom and Budapest, Hungary.
Collier's Encyclopedia (currently Atlas Editions)
Jun 1995 - Mar 1998
Electronic Publishing Specialist
As part of the editorial staff I was involved in the CD ROM development, web and print production for Collier's Encyclopedia, Yearbooks, Young Student Learning Library, and Newfield publications products.
Working with Sierra Online I participated in the creation of Collier's '98 CD ROM in conjunction with Sierra Online. Specific responsibilities including voice over creation, photo retouching, and product testing, as well as creating product-marketing demos.
Baldi Bloom Whelan Advertising
Oct 1992 - Jun 1995
Art Director
Responsible for concept, design and pre-press mechanicals for advertising clients. As well as supervising freelancers and staff.
Education:
Renneselear Polytechnic Institute
Sept 2005 - May 2007
Masters in Human Computer Interaction (HCI)
School of Visual Arts
Sept 1986 - May 1990
Bachelor of Fine Arts